A visual identity that speaks from your genuine & unfiltered self
Visual brand guidelines crafted to highlight your uniqueness
Ready to bring your brand’s visual identity to life without breaking the bank?
Crafted with love and aligned with your unique energy, this solution is perfect if you want a simple, yet beautiful & personalized visual brand guideline that go deeper – reaching into what feels real and true, rather than just “polished.”
Thoughtful, intuitive & timeless brand strategies...
…designed for creative, spiritual & holistic entrepreneurs ready to take on their uniqueness.
What we’re creating together
This is way more than just simple guidelines
Visual branding, to me, is far more than colors and fonts. It’s a process of crafting a visual identity that feels as genuine and resonant as the core of you and your work – a visual language that not only ‘looks nice’ but feels deeply aligned with your brand and what you bring into it. It is all about tuning in to what makes you, you.
I approach design with a quiet confidence rooted in intuitive insight. Using tools like Human Design and Astrology, I work with your unique energy & aura to create an identity that feels refreshingly true to both you & your brand, without fuss or fluff. No heavy-handed formulas – just visuals that reveals your brand’s truest form, refining your essence into an original, accessible & visual cohesion that feels like a natural extension of you, your brand & your gifts.
Every brand and its owner has its own story and energy. My Visual Brand Guidelines honor that individuality by merging together you & your brand’s purpose, values, and vision into simple, powerful elements that enrich rather than overwhelm. The result is a clear, confident foundation that supports your brand as it grows.
The secret sauce?
Tuning in to your unique energy
I’m not here to impose some out-of-the-box branding formula on you. Instead, I use intuitive insights and my design strategy experience to create visuals that align with your energy and values, making your brand feel like an extension of you. My process is part creative partnership, part strategy, and part intuitive design, creating something you can step into with confidence, pride and feeling like your brand is an extention of yourself.
deep, yet uncomplicated
A Brand Guide to Keep It Real
For those who want a clear, meaningful visual direction without wading through extensive design layers, these guidelines provide exactly that; a foundation you can use every day (minus the overwhelm).
unique look
Tailored, but not overwhelming
This is made for you to get a true sense of brand ownership; a brand that feels whole. I craft each guideline to feel like a second skin for your brand, with a look that stands out and feel unique to you.
your fairy guidemother
A creative "script" to avoid overwhelm
With straightforward guidelines, you don’t need design skills to stay on brand. This is made to create creative boundaries for your brand, so that you have a “script” to follow that flows naturally and genuinely.
made to feel like you
A cohesive look that resonates
Colors, fonts & visuals that feels like you – crafted intentionally based on your aura & your brand vision, ready to speak through your brand confidently. This is timeless strategy way beyond mainstream strategy,
How we'll work together
Here’s how the process flows
Starting out
My goal is to make this a seamless journey, grounded in ease, clarity, and simplicity – leaving room for insight and a bit of creative magic along the way.
Once we decide to collaborate, we’ll start by setting you up through a personalized client portal to keep our communication clear & streamlined. Within the portal, you’ll receive a contract to review and sign and a questionnaire to answer. Payment is done half/half, meaning you’ll pay half of the amount when onboarded and second half at the end before file handover. We will also set up a strategy call.
Strategy call
Our strategy call is is where we dive deep into your brand’s vision, your personal energy, and how your brand visuals can truly be an extention of your brand and yourself. I’ll analyze your Human Design and Astrology chart ahead, and we’ll use this as part of your brand’s new visual gudeline.
Crafting your brand visuals
With a grounded understanding of your brand, I step into the creative process. Through this process, I will choose colors and fonts that not only represent your brand’s personality but also bring out your unique energy. Think of it as creating a visual “frequency” that resonates with your values. If requested, I’ll uncover visual elements, fonts, colors, icons, or textures that support your brand’s message and integrate these cohesively. I’ll also develop a logo concept that anchors your brand’s visual identity.
All of these elements are assembled into a one-page Visual Brand Guideline document. This guide is straightforward, practical, and gives you the confidence to apply your brand’s essence effortlessly. I will also create a document explaining how to use (and how-not-to-use) your new brand visuals.
Finishing up
As we’re finishing, I’ll send over any logo files (if included), font licensing links (if needed), and a final offboarding document with everything you need to keep things cohesive. Once we officially finish our project together, I’m still here for you for any support or post-work services whenever you’re ready to dive deeper or need more resources – from social media templates, to an extended brand strategy, to a functional and beautifully designed website that are fully in-line with your new brand visuals.
Client experiences
★★★★★
“I reached a point with my business brand where I felt it needed an upgrade. I was creating a lot of intuitive content for various social media channels, and over time, there were many posts, videos, and photos, but there was no consistency. I needed help to visually unify these elements.
Emilie introduced a completely new design perspective to my awareness. She chooses colors and fonts based on your Human Design, which is fantastic. I really appreciated it when she introduced me to her methods. Honestly, I was completely blown away by the first drafts she sent. The colors, style, and fonts were perfectly aligned with my inner being – what I wanted to see but was not able to fully articulate.
If you are like me, don’t worry. Emilie can read your energy and capture the visual design within you – and she did! The result is just perfect. Now, I have fresh, beautifully branded social media templates, PowerPoint templates, video layers, and I couldn’t be happier. Emilie’s level of professionalism, intuitive wisdom, communication, and design skills are very high, and I would absolutely recommend her services to anyone looking for a unique graphic design experience.“
Anja Zibert
CEO, HR Recruiter & Human Empowerment Catalyst at Free Spirit Human Capital
What's included?
A visual identity that resonates
What this really offers is freedom to express: the ability to represent your brand confidently within set frames, knowing that each visual choice reflects your true vision. This is about stepping into your brand with clarity, authenticity, empowerment and a quiet strength that speaks volumes.
If you’ve ever felt that traditional brand guides miss the mark – going too wide without diving deep enough – you’re in the right place. This service is crafted to be exactly what it needs to be: a guide that gives you freedom to explore, with a structure that feels grounding. You’ll find the essentials you need for brand consistency, but with an emphasis on uniqueness, truth and empowerment that makes you stand out.
deliverables included:
With these guidelines, you’re receiving way more than “brand assets”; you’re gaining a toolkit for consistency and confidence, crafted to reflect the aura of you & your business, and visuals that draw in clients resonating with your vibe.
A harmonious color palette
Carefully selected colors that is the soul of your brand (and you), from primary colors to subtle accents that evoke emotion and clarity. The color combination are made to be fully inclusive & accessible.
Fonts that speaks
Every font should speak in tune with your brand’s tone. I select fonts that give your brand voice a visual resonance and a vibe that flows with your words, making sure they’re as approachable as they are in-tune with your brand energy. The font selection includes heading font, accent font and paragraph font.
Visual markers that make a statement:
I include icons/patterns, and/or supporting visuals that feel cohesive to your brand, whichever works best. These assets will bring a visual rhythm to your brand and reinforce its message, logo and vibe at a glance.
Optional logo
If you need a logo, I create one that resonates with your brand’s story – something that feels natural, iconic, and resonant. You will recieve a selection of formats, making sure that they fit all different needs
One-page visual brand gudeline
You will recieve all these assets in a single-page visual guideline that is easy to follow, laying out each element in a way that’s clear and easy to implement. You will recieve this as a Canva document, so that its easily accessible (and free), and you can start implementing the visuals directly in your Canva designs.
How-to-use document
You will reiceve a document explaining how to use (and not-to-use) your new visuals, making sure everything stays beautiful & cohesive within the visual structure. You’ll know exactly how to apply your visuals with ease, without any design knowledge.
Ready to transform your brand visuals...
…as an extention of your true self?
Ready to create a visual brand identity that speaks to the heart of your business? Book a free consultation today and let’s explore how we can build something truly in-line with your vision & inner self, a visual identity that feels like home, but ready to take you anywhere!
Investment
€800*
*€500 extra if you want to add a logo package.